Lit Appeal is about us.. the ones that wake up everyday with a strong desire to live every moment of our lives with love and courage. The ones they always like to talk about, but can never ignore. The ones they like to point fingers at, but secretly fantasize about. The ones that cry passionately, but never give up. The ones that love freely and live unapolagetically, as we know that true confidence and self-esteem can only come from our own heart. We are the ones who know that a strong woman is one who feels deeply, lives freely and loves fiercely. And we know that you are one of us!

We hope that you can find small pieces of love, courage and beauty that you can wear in our store, as without you, Lit Appeal would have no reason to exist. So go on, you beautiful little troublemaker.. go and make us proud!